Eason
Established in 1886, Eason is an Irish retail company best known for selling books, stationery, cards, gifts, newspapers and magazines. Today, it's Ireland's largest and most loved bookstore.
Client
Eason
Year
2024
Category
Retail
Technologies
Optimizely
Algolia AI Search
Productsup Advertising PX
The challenge.
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Make easons.com a composable architecture specifically to:
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Improve the customer experience
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And the editor experience
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Reduce the burden on IT especially during BFCM
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And hosting costs
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A brand new site search.
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Site search can make or break an online store's performance.
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We removed the legacy site search product and replaced it with Algolia AI Search. The impact was immediate. Customer engagement, conversion rate, AOV all up. Eason's commerce team finally feel in control of merchandising site search successfully.
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New product data management.
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With a product catalogue of millions, managing and optimising product data for social media marketplaces is complicated.
We installed Productsup Advertising PX to simplify the total process of managing product feeds. Crucially reducing the burden on IT and giving the power back the Commerce & Marketing teams with user friendly dashboards that show what's happening, what working and what could be optimised.
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.
I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. Feel free to drag and drop me anywhere you like on your page. I’m a great place for you to tell a story and let your users know a little more about you.
This is a great space to write a long text about your company and your services. You can use this space to go into a little more detail about your company. Talk about your team and what services you provide. Tell your visitors the story of how you came up with the idea for your business and what makes you different from your competitors. Make your company stand out and show your visitors who you are.
