All Pros,
No Compromise
FTT is a Multidisciplinary Digital Consulting Company.
Specialising in: Commerce, MarTech and Content Management Systems.
FTT is the only digital consulting company started by Optimizely MVPs. You can expect practical easy to follow advice on all aspects of:
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Digital business performance
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Technical architecture
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In-house capability planning
'ROI up, TCO down' is our way of saying, 'we get it'.
ROI up means we’ll help you win more customers, lower the cost of acquisition, increase share of wallet or grow ARR.
TCO down means installing and improving predictable, repeatable systems and processes.
We understand the pressure you face. We want to help make your life easier.
The People.
Dr. Mark Everard
Co-founder & CTO
One of just 22 Optimizely Most Valued Professionals with platinum status.
He’s famous in the Optimizely community for his advocacy and close collaboration with Optimizely’s product development teams including their developer certification programme.
With a PhD in Physics, Mark is rooted in the scientific method and has held a variety of technology leadership roles.
His expertise lies in systems and operations consulting. Mark was part of the executive team at Made to Engage where he built a world-class technical development department whom Optimizely awarded platinum status in 2022.
Johnny Mullaney
Co-founder & Chief Architect
Johnny is also an Optimizely Platinum MVP. Alongside Mark, he contributes to the developer certification programme.
A champion of quality engineering and creative technology design.
Recognised as one of the world’s most accomplished e-commerce and MarTech solutions architects having led big-scale retail transformation projects.
No one has more credibility designing elegant solutions with Optimizely’s core product set: CMS, Commerce, Customer Data, Experimentation and AI tools than Johnny.
Kashif Hasan
Co-founder & CMO
Serving as chief strategist and consulting partner, Kashif helped build, sell and transition two well-respected digital agencies: Fortune Cookie, acquired by WPP in 2012 and Made To Engage acquired in 2022.
Always searching for ways to deploy the latest technologies to provide clients with stand-out competitive advantage, Kashif was recognised by the British Interactive Media Association as a top 100 leader in 2022 and awarded MVP status by Optimizely in 2023.
